Content Design London Academy (12 week course) £1500+VAT

Tue Sep 10 2019 at 06:30 pm to 08:30 pm
Waterloo Creative Studio, 'Old Paradise Yard’, London, United Kingdom

Waterloo Creative Studio, 'Old Paradise Yard’, London, United Kingdom

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We are giving 18 students the chance to run a complete content design project for a client, learning from some of the team who created the discipline.

The course - learning by doing

Over 12 weeks, from 10 September to 26 November 2019, you will be working on content discovery, production and future planning for a chosen charity.

The academy combines the learning of our content design courses with the practical work of our content sprints. All our techniques are based on projects we have worked on in government, for charities and in the private sector over the past 10 years.

 This is a hands-on course where you’ll be producing real content. We will take you through all the aspects of a content project:



understanding your audience



writing targeted content



measuring success



looking at the bigger picture - content strategy



What you get out of it

 After the course you will be able to:



carry out focussed discovery research



identify and validate user needs



create accessible user-focussed content



analyse data and set success and value metrics



talk about all the elements of an agile content design project



show a real-world content design example you have worked on



talk about content design within your organisation from team to board level 



Cost

£1500+VAT.  If you have been on our previous 2-day content design courses, you can claim a 10% discount. Please email claire | contentdesign ! london for the discount code. 

Time and location

10 September to 26 November 2019

Every Tuesday 2 hours from 6.30pm to 8:30pm once a week at Waterloo Creative Studio. Doors open at 6.

We will also give you assignments which will need some study time at home and collaboration with other participants. 

To sign up, you will:



have some experience in content – journalism, tech author, copywriter etc all fine – you don’t need to be a content designer



be available to commit to about 4.5 hours a week



own a reliable, wifi-enabled laptop you can use for the duration of the course



have access to Google docs


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