MyLifeMix - Free Business Start-up Course for Women

Tue Apr 30 2019 at 09:30 am to Fri Jul 05 2019 at 02:30 pm
Portobello Business Centre - Office 13, Canalside House , London, United Kingdom

Portobello Business Centre - Office 13, Canalside House , London, United Kingdom

Created By:
Portobello Business Centre
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If you are a woman who wants to take a step forward and get paid for what you always wanted to do, we can help you to fulfil your dream.

Paddington Rotary in partnership with the Award Winning Portobello Business Centre and the business advisor Elsa Caleb bring you a programme that will take you from having the seed of a business idea through to the germination and growth process to getting your business off the ground and up and running.

This flexible and comprehensive course, specifically designed for women, runs one-day-a-week (Tuesdays) over a 9-week period.  There is no session in half term week, 27th – 31st May 2019.

Starting and running a business takes having an idea, motivation, time, energy and skill. This is an opportunity to explore what’s involved and see for yourself just how easy it might be to set up and run your own business.  You could be up and running in just 9 weeks.

If you have a business idea, a hobby you’d like to make money from, or are simply wondering if you’ve got what it takes, then this course is for you. It will answer your questions, help you risk assess your ideas and support you in exploring how being self-employed might work for you. In the company of like-minded women you will learn a great deal, have a lot of fun and cover topics that include:


Week 1 – The Basics for Starting Your Business

30th April 2019

Elsa Caleb

Personal journal

Reflect on the reasons for starting a business

Identify the advantages and commitments of running a business

Identify personal development needs (SWOT analysis)

Review skills

Understand how to develop a business idea

Review products and services

Business values and what that means

Feedback form


Week 2 – The Business Plan

7th May 2019

Elsa Caleb & Maria Stammers

Writing an Effective Business Plan

Choosing the correct legal status for your business:

Sole Trader


Limited Partnership

Limited Company by Shares & Limited by Guarantee

Community Interest Company

Social Enterprise

MyLifeMix Business Wheel

Vision and Mission Statements

Feedback form



Week 3

14th May 2019

Elsa Caleb & Nina Risoli – The Market & Market Research

What is Market Research?

Understanding the market for your business

How to develop business contacts

How to build relationships with your customers

How do present your business?

How do you promote your business?

How do you manage your time?

Feedback form


Week 4 – Legal Responsibilities

21st May 2019

Elsa Caleb & HMRC

Personal Survival Budget

Understanding income and expenditure

Setting Sales Targets

Completing a Sales Forecast

Competing a Cash-flow Forecast

Understanding profit and loss

Feedback form





Week 5 – Understanding Finance & HMRC

4th June 2019

Elsa Caleb & Sajid Syed

When do I have to register with HMRC?

How much will my National Insurance Contributions be and how will they be paid?

When and how do I pay my taxes?

What counts as a business expenses?

Can you explain how using things like my car for both work and personal uses works?

How much does it cost to have an accountant do my tax return for me?

Is there software you provide for your customers to enable them to keep records that make self-assessment easy?

Feedback form


Week 6 - Marketing & Branding

11th June 2019

Elsa Caleb & Carol Pyke

Personal branding

Story board


Introduction to Marketing

The importance of Marketing

Feedback form


Week 7 – Understanding the Benefits of Social Media and a Website

18th June 2019

Elsa Caleb & Theo Ruby


What is a domain / hosting / website builder and what’s the difference.

How to get started with

Picking a theme

Setting up pages

Building a menu structure

How to create a form to collect leads

Adding Social Integration

Very Basic Search Engine Optimisation


Next Steps

Social Media:

What does social media offer your business

What channels are right for you?

Setting up accounts

Keeping a consistent tone and branding for your business

Social media post structure – Statement #tag CTA image

How to react to negative comments

Scheduling and time saving tips


Feedback Form


Week 8 - Presentations

25th June 2019


What’s next


Venue: Portobello Business Centre, Canalside House, 383 Ladbroke Grove, London, W10 5AA


Booking Fees: This course is provided without charge for Women who have NOT started a business yet nor registered as self-employed yet. It is predominately funded by Rotary International. An £80 refundable deposit secures your place on the course. Refunds will be made only after attendance and completion of the whole course (only 2 absences will be allowed) along with completed paperwork, business plan and/or a statement of circumstance.

Comments from past participants;

"The course layout was amazing I’ve learnt many things about my business and how to present myself."- SS

 "I now feel I am a much more confident woman and signing up the “My life Mix” programme has been one of the best decisions I have made."- IL

"I came for a course to help me start my business, the course delivered much more than expected.  Doing the weekly homework and implementing the advice literally made me ready to start.  From Business Jungle I feel now in a peaceful and clear meadow." -  Karine Perret-Kermous

"Absolutely brilliant course in every way, I looked forward to coming to the course every week and I have learnt so much this has been a life changing experience for me. Thank you so much I feel confident to move on with my Business Plan after so many years." - SG

"I really enjoyed the course. The trainer created a safe and comfortable atmosphere, an environment for learning. I enjoyed the content of the course, the practical activities, writing my learning journal." - CQ
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Created By:
Portobello Business Centre
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