UX Crunch: Manipulation by Design

Tue Mar 26 2019 at 06:00 pm to 09:00 pm
WeWork, 1 Fore Street Avenue, London, United Kingdom

WeWork, 1 Fore Street Avenue, London, United Kingdom

Created By:
Tech Circus
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UX Crunch: Manipulation by Design

Design has a huge influence on how people behave and live their lives. By understanding a human's psychological behaviours, responses and triggers, can the presentation of information be designed in a way to persuade and manipulate someone to respond in a certain manner?

What are the ethical considerations when designing information, content and products?

On 29th of March the United Kingdom is set to leave the European Union. Join us three days beforehand to discuss design ethics, persuasive techniques, Cambridge Analytica, Facebook and whether certain design practices play a part in the spread of fake news, propaganda and misinformation during the EU Referendum.

We'll be joined by



Daniel Harvey - Head of Product Design & Brand - The Dots



Professor Karen Pollitt-Cham - Professional Lead Connected Futures - Brighton University



Phil Bonhard - Customer Experience Lead - Lloyds Banking Group



Lauren Pleydell-Pearce - Executive Creative Director - PwC



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TICKET ONLY EVENT

Please make sure you purchased a ticket to secure your place! Price includes entry to the event, plus drinks and Pizza! Tickets are NON-REFUNDABLE as we have to purchase the correct amount of drink.

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THE UX CRUNCH

Tech Circus is a networking and educational events company specialising in UX Design, Fintech and Search. Founded in 2015, our flagship event 'The UX Crunch' has quickly grown to become Europe's leading UX event. 

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OUR PARTNERS

TESTING TIME

TestingTime AG has been recruiting and supplying selected test users for user tests, interviews, focus groups, diary studies and online surveys since 2014.

There are no professional testers or “study junkies” in Testing Time's pool. Their members know that they can only take part in tests at a maximum rate of one per month and one per customer. They also validate candidates over the phone and let customers rate test users to guarantee a high-quality panel. That’s why Testing Time's online portal www.testingtime.comfrequently gets business from the likes of Zalando, Swisscom, Deloitte, UBS, AXA, Trivago and Heineken.

Knowit

Knowit is a niche recruitment agency that specialises in building Product, Engineering & UX Design teams across London, Manchester and the USA. What makes them different? A community-driven approach, an emphasis on continuously learning about their respective markets and an unparalleled network. Knowit’s unique process doesn’t just build your team or find you the right role; they help you to develop your talent strategy and interview processes, support you with your interviews and work with you to improve your CV.

Seamless.ly

Seamless.ly® connects people and exchanges all relevant details with the touch of a button or by sending an invite It's specifically designed for people that regularly attend meetups or events, meet with clients and connect with new people in the office or from behind their computer. Gone are the days of manually entering and updating contact details in your phone or searching for that business card of the person you met at an event last week.

Download Seamless.ly today and start building real connections.

Seamless.ly. Connected.

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THE EVENT

Tuesday 26th March @ WeWork Moorgate, 1 Fore St Ave, London EC2Y 9DT

Space for 250. Doors are opening at 6pm, with introductions at 6.20pm and talks beginning at 6.30pm sharp. There is a lot to get through, so we'll have a tight schedule, so please arrive on time to see the first presentation!

Tweet us @theuxcrunch #theuxcrunch

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AGENDA

6.00pm - 6.30pm: Drinks and Networking6.30pm - 7.30pm: Intro and Talks 1 & 27.30pm - 7.50pm: Drinks and Networking7.50pm - 9.00pm: Talk 3 and Q&A Panel9.00pm: Leave venue & head to a local bar for continued networking

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TALKS & DISCUSSION

Daniel Harvey - Head of Product Design & Brand - The Dots

Daniel Harvey is Head of Product Design & Brand at The Dots, “The Linkedin for Creatives.” He writes and speaks about design and tech at Fast Company, The Drum, SXSW, IxDA, and many others. He is a passionate advocate for diversity in the creative industries and sits on the board for Creative Equals.

Weaponised Dissent: A Primer on Propaganda in the 21st Century. Featuring; Karl Rove, Vote Leave, Mark Zuccerberg and Vladislav Surkov

Professor Karen Pollitt-Cham - Professorial Lead Connected Futures - Brighton University

Karen Cham is a critical design practitioner and an expert in 5G UXD, Cognitive Patterns & Data Ethics. She is currently a Professor of Digital Transformation Design at the University of Brighton; University Lead for the research theme ‘Connected Futures’, Academic Lead of the Digital Catapult Centre Brighton (DCCB) and a Women in Games Ambassador.

Phil Bonhard - Customer Experience Lead - Lloyds Banking Group

Dr Philip Bonhard is the Head of Customer Experience for Digital Security, Authentication and Identity at Lloyds Banking Group. Before that he looked after the customer experience of LBG’s mortgages business. Prior to joining Lloyds, he worked in academia, big consulting firms and ran his own design agency. He holds a PhD in Human Computer Interaction from University College London.

Not only do we live in a 24/7 always on society, where products and services are available at your fingertips; we also live in a "post truth" world, where facts often don't matter as much as "alternative facts".

Digital designers, UX, UI, SD, or whichever acronym you prefer, have an increased responsibility to not only ask whether they're building the product right (i.e. will it convert), but also whether we're building the right product and what impact it has on its target audience and everyone else.

In this presentation Phil will look at the ethical implications of digital product design and what designers can do to help build a better world.

Lauren Pleydell-Pearce - Executive Creative Director - PwC

Lauren Pleydell-Pearce is the Executive Creative Director at PwC and is listed as one of 30 Female Creative Trailblazers in the UK. Lauren is a proud supporter of Creative Equals and SheSays UK and serves as a D&AD Judge. Currently charging ahead blindly in the world of Consulting by helping craft beautiful experiences for the Global Fortune 500 as well as supporting start-ups and innovative market challengers.

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See you soon!
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Created By:
Tech Circus
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